Why is it that WeChat pays New Year greetings now, and it is getting less and less interesting!

Hello, Happy New Year, is actually a ritual custom in China traditional culture. Why did it fall into such a state?

A few years ago, there was a song called "I won't go back to the group" in the Spring Festival Evening, just to resist this embarrassment.

Obviously, WeChat officials have also noticed this problem. In the Spring Festival this year, they launched the custom function of "red foreskin", which can insert dynamic expressions into red envelopes. However, these two micro-innovations are a bit weak, and they are not enough to solve the trouble of returning New Year messages. Of course, this is not just because we are poor.

Isn't there an easier, simpler and more interesting way to spend the next year on WeChat, so simple but also important?

Uncle is also particularly worried about this matter. Therefore, in various marketing activities of the Spring Festival, a New Year greeting artifact was brushed in the circle of friends. It's actually quite simple. It is a customized WeChat applet. This copy and calligraphy were written by a man named Zhu Jingyi, which is very interesting.

You may ask, who is Zhu Jingyi? He is the author of a series of copybooks on poisoned chicken soup, such as "How to solve worries and only get rich", and his calligraphy is also good.

In fact, when we compile New Year's greetings, we lack three things: First, we can't compile interesting, trendy and unconventional words; The second is the form, simple words are too cold and the sense of ceremony is not enough; The third is personalization, and we must let the other party feel our sincerity. Individualization is sincerity, not mass sending.