Inaugural speech of the new sales manager

The quality and ability of sales manager is the key to the business development and overall strength improvement of the whole enterprise. The following is the speech of the new sales manager, which I compiled for you for reference only.

Speech by the new sales manager 1

Dear leaders and colleagues,

(used when meeting at night) Good evening.

It is a great honor to join the company, and I am even more glad to have the opportunity to contribute my strength to the company's voyage with all leading colleagues. I feel extremely gratified. I believe: As long as the company people are heart to heart, hand in hand, shoulder to shoulder, sharing weal and woe, and Qi Xin make concerted efforts, our company will definitely become an aircraft carrier in the pipeline industry. Here, I am especially grateful to * * for giving me an opportunity to carry an aircraft carrier.

First of all, let me talk about my feelings these days: I may have only been employed for a week, but the company left a deep impression on me. First, the atmosphere of the company is very good, and the superiors and subordinates and parallel colleagues are friendly and harmonious, full of strong family culture. It is this family culture that makes me feel that the company is not only a basic employment relationship, but also a warm and caring family relationship; Second, the company's hardware resources have reached a considerable level, including the company's workshop, production workshop, production equipment, supporting facilities, etc., which will certainly provide a strong guarantee for the company's future leap-forward development and take-off; Third, colleagues in the company are very dedicated. I found the doorman and the logistics staff mowing the lawn early, waiting for the trees to turn green. The production staff also ensured that the production line stayed around the clock and forgot to work. The financial staff are also very dedicated. After playing ball in the evening, we have dinner together, and the manager will rush back to the office to handle the invoicing after eating. The company's sales department, bidding department and after-sales service department are busy and complicated in many companies. I found that the sales staff went back and forth between the office and the workshop, actively communicating with the production workshop about delivery, and many after-sales service personnel also fought at the installation site inside and outside the province. Director S of the production department frequently travels between the workshop and the sales department, and I mistake Director S for an employee of the sales department. Not to mention the middle and senior leaders of the company here, they all showed a strong sense of responsibility, which truly reflected the leadership style of setting an example and taking the lead; Fourth, the company is an enterprise with real sportsmanship and atmosphere. Most employees of the company advocate sports, and a considerable number of employees from the top to the grassroots really devote themselves to basketball. I understand the spirit of sports, that is, not afraid of strong enemies, go all out, or it can be said to be firm but gentle: those who meet bravely in narrow roads win. An enterprise with sportsmanship will always be young, full of vigor, full of fighting spirit, never give up and always have fighting capacity. I think the company has this completely.

Secondly, I'd like to talk about my personal thoughts on the company's marketing management. Due to the limited time, I don't fully understand the internal and external resources and information of the company. If there is any inappropriate or inaccurate information, please be honest with your leaders and colleagues!

First, the company needs to further improve its marketing strategic planning and its strategic implementation plan. Marketing strategy focuses on strategic positioning and competitive strategy. Among them, marketing strategic positioning should solve brand positioning, product positioning, target market positioning and regional positioning. (1) brand positioning refers to the level of our company's brand positioning in the industry. To be an expert in pipeline technology, we must build the company's technical advantages, and to be a leader in pipeline industry, we must build the enterprise advantages in an all-round way: marketing advantages, technology research and development advantages, production and operation advantages, financial advantages, human resources advantages, comprehensive management advantages and so on. (2) Market Positioning: According to our actual situation, which market segment will our company mainly choose in the next 3-5 years or even longer, whether it is the municipal market or the civil construction market, or one, several or all of the fields of water supply, gas, electricity, communication and mineral liquid transportation in the municipal market. In the field of municipal water supply, rural drinking water project, municipal road water delivery project, industrial park and factory water delivery project, professional chemical industry, paper making, beverage and food, metallurgical industry and other fluid transportation projects are mainly selected. (3) product positioning, focusing on what products will be mainly produced in the next 3-5 years or even longer, and focusing on product mix, that is, product category and product line length. The company mainly produces several municipal products, such as PE gas, PE water supply, PVC water supply, communication and power pipeline, or all of them, and even considers entering the production of civil building pipelines at an appropriate time. This requires accurate product portfolio selection (4) regional positioning. What we need to solve is the market area where our company will mainly carry out marketing business in the next 3-5 years, such as choosing Central China or the national market, choosing Central China to expand the regional market by picking mushrooms, that is, expanding the lucrative market first and then picking the next lucrative market, or intensive cultivation by carpet search, which requires systematic and accurate planning. The company's marketing strategy should be clearly planned to a certain extent, but it needs to be further deepened and subdivided, define its own position, integrate the company's internal and external resources, create a clearly differentiated competitive strategy, shape the leading position of the industry, and form an executable strategic implementation plan for the marketing strategy planning to ensure the company's stable, rapid, healthy and sustainable development in the future.

Second, the company's sales model needs to be further improved and refined. Due to the characteristics of municipal pipeline products, our sales model is mainly engineering direct sales. Then we have a question to think about: at present, there are two main sales modes of pipeline sales: traditional distribution channel sales and engineering sales. Civil products enter traditional channels, and municipal products can be sold through channels or direct sales of engineering projects. In the company's sales model, how do the traditional distribution channels and engineering direct sales channels complement each other, how do the two channel models expand respectively, and what proportion do the two channel models occupy respectively? Combined with the current situation of marketing human resources in the company, how to implement channel formation in a planned and phased manner will be an urgent problem to be solved in the future work.

Third, target market segmentation and regional market selection need to be further clarified. The market area that the company chooses to expand needs to be further clarified, and the plan management mechanism should be strictly established to ensure that the monthly and annual plans of each region meet the standards; For each regional municipal market, it mainly focuses on one or all market segments such as rural drinking water market, gas market, municipal road water conveyance project, industrial park and factory water conveyance project, professional chemical industry, paper making, beverage and food industry and metallurgical industry. The scale of our major projects is100000 or more, or 5 million or more, or100000 or more. Due to the scale, transportation and service problems of a large number of small and medium-sized projects, whether we choose to give up or adopt a comprehensive network expansion needs further study and clarification. And strictly implemented in the daily sales work of sales staff.

Fourth, the company needs to further strengthen the construction of marketing team. The formation of marketing team closely revolves around the company's marketing strategy. The marketing team is the real executor of the company's marketing strategy and the leading soldier to achieve the company's marketing goals. From the long-term development of enterprises, the success of enterprises depends on the success of the whole team. Similarly, the achievement of sales performance will also depend on the overall operation of the entire marketing team. The two key points of marketing team construction are quantity, establishing a certain number of marketing teams that match the annual marketing objectives of enterprises, and quality. The combat effectiveness of salespeople depends on their self-planning and understanding of the company's development prospects, the incentive mechanism of enterprises and the training system of enterprises. The three are indispensable, but if the first two are available, training is particularly important for improving the combat effectiveness of the marketing team. Systematic, perfect and practical training is very important in marketing team management. In the future, marketing training will be a very important part. In the future, based on my own experience in building materials marketing, I will compile reference books such as Pipeline Marketing Manual, including: business etiquette, marketing knowledge, communication skills, diversified channel development strategies and skills, key customer development skills, standardized marketing words, etc.

The above is my superficial understanding and opinion. I hope that in my future work, my colleagues can give me more valuable opinions and suggestions, and I hope to get your strong support and cooperation. I would like to express my heartfelt thanks here.

Finally, I quote Liu Donghua, the president of China Entrepreneur magazine, to encourage all my colleagues: There are difficulties waiting for us in the desert, on the plateau, in the bustling cities and in the poor rural areas. The responsibility of our marketing team is to cut through thorns and pave the way for the future development of the company with life and blood. Raise a glass to celebrate if you win, and save your life if you lose. Just think of ways for success, not excuses for failure. The brave will win in the narrow road, and the immortal bird is the phoenix! When our life was ignited into a raging fire, the cause of our company was in full swing. We can proudly say: We have no regrets in this life! ?

Speech by the new sales manager 2

Dear President Xie and colleagues,

Hello everyone!

First of all, thank you very much for giving me such an opportunity; Let me enter this big family, make progress together with Xinlong enterprise team, and contribute to the development of the company. For me, the competition for such an opportunity is fierce; I will cherish this opportunity to join the customer service team of tax control group. In the future development of the company, I will spare no effort to radiate my greatest heat and passion for the development of the company!

I have joined the big family of Xinlong Enterprise for a long time. Looking back on this life journey in Xinlong, my biggest feeling at present is: gratitude and challenge! Grateful, I feel that Xinlong Enterprise has given me the opportunity and platform to work, thanks to my colleagues who have worked together for so long for their help, and thanks to the trust and support of the company leaders. Challenge refers to the change of the company's business focus in order to develop and grow, and my personal work has changed from the corresponding needs of a single technical service personnel to technical service engineers, implementation engineers and sales customer service. All these changes are a challenge to the company and every colleague in our tax control department. For most colleagues who have been doing purely technical work before, they may be as scared and hesitant about what will happen as I am. But? Afraid? Can you solve this problem?

To give a small example: I have been confused since I took over the service work of Tonghai, and I don't know how to do the related business well. Just two months ago, my mental outlook fluctuated because some companies ignored people, didn't pay and called names when they came to collect maintenance fees. I remember several companies that didn't pay service fees a few years ago, and I was afraid to ask them for fees. At this time, I received a short message from General Manager Xie, something like this? Action is a good medicine to cure fear. Hesitation and procrastination will constantly nourish your fear. Act with the power of faith! Action? . On the third day after reading this message, Xiaole and I won two bones that we both found hard to refuse (Plastic Craft Factory and Songde Aluminum). This may be nothing to everyone. Didn't you just charge maintenance fees twice? This is not worth being complacent about. But for me, this proves a truth, that is? Action is the best medicine for fear? . Although my family collected the maintenance fees from these two companies, it also happened that the company still kept my business card, stared at me, and even called the tax bureau to say why I didn't pay it, but I finally received the maintenance fees. I think the action made me successful in this matter.

Take our recent exams for customer service managers and implementation engineers as an example. Isn't the reason the same? Is it difficult? Scared? Today, the customer service manager's inaugural speech said it was inauguration. Frankly speaking, although I passed the exam, I really don't think I have reached that height. I will act boldly and bravely in the future. I will improve, change and find out how to do it well for this goal. I want to change from hard work to hope, and I want to be an excellent customer service manager. What should I do? At the initial stage of personal ability improvement and transformation, I was still a rookie. There is no mature experience at present. However, I understand my responsibility as a customer service manager. After taking office, I will use the shortest time to reorganize the customer resources in my own area, industry and commerce, schools and so on, find and cultivate potential valuable customers, and operate well for a long time. This may sound a little hollow, so let my actions prove it.

In my opinion, if you want to do this job well and gain a foothold in the future social competition, you must constantly improve yourself and improve your skills in all aspects. Among them, thoughts and attitudes are stepping stones to open the door to the future and technical barriers. Professional behavior based on positive attitude is a healthy start. In my career, I will not constantly recharge myself, enrich myself and improve myself. Am I not? Idiot? Not a genius! Just a rookie who just took off! If you want to survive, you must find the right direction, persist, be firm and strong! Because I am not a genius, I will learn modestly, that is, I will not be too self-sufficient or too modest.

The road ahead is bound to be full of challenges. I will conscientiously implement the company's sales objectives and policies, work hard with other members of the team, constantly strengthen business learning, explore better marketing experience, actively explore the market, and strive to achieve sales targets. At the same time, I dare to accept everyone's criticism of me, correct my mistakes in my work in time and take the initiative to take responsibility. ? A tree can't make a forest? As long as we unite as one, help each other in the same boat and move towards our goal, I believe that our team's future career will be better and better, and the road will be wider and wider.

Finally, I would like to borrow a sentence from General Manager Xie: Eggs break food from the outside and life from the inside. Life is the same. Breaking from the outside is pressure, and breaking from the inside is growth. It is better to attack from the inside than to wait for others to attack from the outside. Then you will find that your growth is equivalent to a rebirth? . I want to give myself a second chance. Colleagues, let's take the first step bravely. Let's cheer together!

Thank you for listening, thank you!

Speech by the new sales manager 3

Comrades! Hello everyone! The annual leave is over.

The new year has begun, Dexiang Real Estate is about to turn over a new page and continue to write a new chapter.

The new year will be a new situation, new challenges and new requirements. We are faced with new tasks, new opportunities and new challenges. While affirming the achievements, we should also face up to the existing problems. Specifically, there are mainly the following aspects:

First, property management.

Good property management is not as good as after-sales service, which is directly related to the social image of our Oriental Garden and affects the long-term development of the company. Therefore, building brand property will become the focus of 20 1 1 property management company. Last year, several important problems appeared in property management companies:

(a) The high mobility of personnel makes it difficult to recruit professionals.

The total number of employees who left last year was nearly 120, which was equivalent to an entire property company. High employee mobility,

It will inevitably lead to a series of problems: on the one hand, it will increase management costs such as recruitment fees and training fees; On the other hand, internal business processes cannot be effectively continued, and some work cannot be effectively carried out. Therefore, in view of this problem, property management companies must analyze the main reasons for employees' resignation in a comprehensive and detailed way, take effective measures in time, strive to improve the sense of belonging and cohesion of internal employees, show more care, let employees feel the warmth of home and reduce employee turnover. At the same time, through various channels and ways, recruit excellent property management talents to ensure the sound development of property management companies.

(2) There are still loopholes in safety work.

Due to the small number of security personnel and high mobility, the professional quality needs to be improved. In terms of safety precautions, such as decoration.

In terms of management and access control, all procedures should follow the principles of humanization and service, but the purpose of ensuring security should also be considered. It is necessary to further strengthen the inspection of the entrance and exit of the community. In this regard, next year, we should start with the quality of personnel, strive to establish a more perfect comprehensive security system, do a good job in fire prevention, theft prevention and vandalism prevention, and ensure the safety of the community.

(3) Internal management and workflow need to be further improved and standardized.

At present, under the guidance of Hong Kong Alliance Consulting Company, the internal management and related business processes of property companies have basically established a management framework, but there are still many deficiencies and areas that need improvement. For example, the relevant business processes, work guidelines and service guidelines within the property management company are still not perfect; Management's guidance to front-line employees is not high; Insufficient service awareness of employees. As a result, the community owners are dissatisfied with the property management work, and their dissatisfaction is constant. Therefore, property management companies should emphasize the importance of customer work, strengthen internal management, further improve internal workflow and work guidance, strengthen employee education and training, and seek breakthroughs in practical work from the service concept of customer satisfaction, owner first and service first.

(4) The income-generating capacity has been further improved.

Although some personalized service projects were launched last year, they are currently limited to internal customers, and there is no obvious advantage compared with other peers in the society in terms of price and service level, and the functions of the club have not been fully exerted. These problems need to be actively explored and solved next year in order to make good use of existing favorable resources and improve income-generating capacity.

Second, the internal management of the company.

(1) is to further improve the company's rules and regulations and refine the management process. Strict implementation of the company's rules and regulations, gradual integration with the standardized management system, further clarification of internal division of labor and responsibilities, establishment of smooth upload and release channels, unity and cooperation, and standardized and orderly work order are conducive to promoting the smooth development of all work.

(2) Strengthen team building and strive to improve the quality of employees. First of all, further strengthen the ideological work of workers,

Promote the change of employees' ideas, strive to actively change their work style, provide a platform for all employees to study in time, establish a learning atmosphere within the company, continuously improve the overall quality of employees through training and study, meet the development needs of the head office, build an efficient and pragmatic enterprise team as soon as possible, and provide excellent human resources guarantee for the company's development.

Third, project management.

Strengthen project management and refine the work plan. Actively strengthen the management of the construction unit, decompose the project, clarify the work content, difficulties and working hours at each stage, and adopt the method of subsection control and responsibility to people, so as to truly make everyone responsible, supervise everything, follow the rules and record everything. Strict requirements for project safety, quality and progress. Severely rewarded, fully mobilized the enthusiasm of the construction units and supervisors, played their potential, and gradually synchronized the management of each construction unit with our company; Actively communicate with the construction unit, understand the difficulties of the construction unit, eliminate the difficulties in the work in time, and promote the project construction, thus ensuring the smooth completion of various tasks with good quality and quantity on schedule.