Introduction to the skills of obtaining customer contact information in sales

In the early stage of sales, the most basic and key problem in telemarketing skills is to establish a trust relationship with customers. Let me share with you the skills of obtaining customer contact information in sales, hoping to help you!

9 skills to get the customer's phone number If you don't follow the sales, you will get nothing. This is the basic sales knowledge that every sales consultant knows, and the premise of tracking is to leave the customer's phone number as much as possible. To sum up, there are nine ways.

1, just sit down and negotiate.

Physiologically, the part that accounts for a large proportion of the human body is the buttocks. Most people have a kind of inertia. Once they sit down, they don't want to stand up again soon if there is no emergency. So after the product introduction, as soon as we sit down, the sales consultant will take out the telephone directory for the customer to fill in. There must be a long list of phone numbers left by customers in the phone book. If customers see the phone numbers left by others, they will be given two psychological hints. First, all other customers have left their phone numbers. It seems that I should leave them, too, otherwise it would be inappropriate. This is the herd mentality at work. The second is to fill in the phone number as soon as you sit down and give him a feeling. If you don't fill in the phone number, you won't have a chance to negotiate. In order to get the opportunity to negotiate with the sales consultant, you can only leave your own phone number.

2. When the customer makes a promise, ask for it from the customer.

When the customer makes a purchase commitment to the sales consultant in order to find out the preferential price information, the sales consultant should pretend to be suspicious. For example, you can say: Can you really decide today? In order to prove that what you say counts, the customer will answer positively. At this point, the sales consultant can say:? Since you are so sure, please leave your phone number first, and I'll make sure it's true. If the phone number is not true, you must be lying to me. ? Positive methods are usually very effective.

3. When customers ask about preferential activities, they are required to provide preferential activities. When the customer asks if there are any preferential price policies, the sales consultant can pretend that there are few preferential policies now, and it may take some time to get them. If there is, they must inform the customer immediately, so they directly ask the customer for the phone number so as to inform them in time.

4. It's near.

When chatting with customers, when you find that you are a fellow countryman or have a certain sense of happiness, you can directly say to customers:? It turns out that we are still fellow villagers. When the villagers meet, they will contact more in the future, leave each other's phone numbers and keep in touch in the future. ? Then take out your mobile phone, make an action of inputting the phone number, and let the customer tell you the phone number. If you find that you have the same hobbies, such as photography lovers, say:? Oh, so you like photography, so do I, and I'm a member of the Photography Association. We often engage in outdoor shooting activities of nude models. Please leave your phone number. I will definitely invite you to participate in the next activities of the association. It was fun. ? It is also to take out your mobile phone and enter the phone number, or you can ask the customer to say the phone number in a proper way.

5. Requirements when talking about price concessions.

When the price is negotiated to a certain extent, if the customer asks the sales consultant to apply to the manager, the sales consultant can play a trick and say to the customer: Sir, if I go to the manager to apply for price concessions, you must provide your real phone number. Wait a minute, I'll go up to the manager, and the assistant manager will send you a text message.

The mobile phone asks you to confirm, and he won't agree without receiving your confirmation message. ? At this time, the customer can only provide the real phone number, and the sales consultant immediately enters the mobile phone number into his mobile phone in front of the customer and dials again to confirm.

There are two ways for telemarketing to win customers' trust: first, let customers trust your company.

Many salesmen are eager to introduce their products as soon as they call, ignoring the introduction of the company. Introducing the company is actually a very important part of telemarketing. How can customers do business with you if they don't know your company or don't trust it? Therefore, in the initial contact with customers, we should take introducing the company as the focus of telemarketing, and use telemarketing skills to let customers know and trust your company. There are two telemarketing skills: one is the introduction of sales staff, that is, introducing the company to customers through the mouth of sales staff. In this kind of telemarketing speech, salespeople are required to be confident and honest, and their tone must be honest and frank to avoid giving customers the impression of boasting or guilty; The second is information import, which is particularly important today. Even more important than introducing a salesman. The information here refers to the company's related advertisements and news, promotional materials produced by the company, and the company's professional website. When making initial contact with customers, salespeople should try their best to let customers receive and watch your information. These objective things are clear proof of your telemarketing skills, and it is extremely important to have trust in customers.

How does telemarketing win the trust of customers? 2. Let customers trust the salesman himself.

Even if customers have trusted your company, you still face how to win the trust of customers. In telemarketing, you must first establish your professional trust. You must be very familiar with the professional knowledge involved in the product and the professional knowledge of the customer. You can use professional telemarketing to talk about products and problems with customers, so that customers can believe that you are a well-trained sales consultant and can help them solve problems. The second is to build your own business trust. You are very familiar with the small sales business involved. For example, when you are doing real estate sales (skills), when customers ask you about a certain kind of house, you will simply and neatly report how many houses meet the needs of customers and how favorable the price is. In this way, customers will form business trust in you and think that you know the business well and can make decisions before they are willing to deal with you. The third is to establish personality trust, which is a more important part of telemarketing. You should speak in a sincere and frank tone and language, so that the customer on the other end of the phone can feel your sincerity. In addition, we should use our own practical actions to form this sense of reliability of customers, such as fulfilling promises and being punctual.

6. When you exchange business cards again, you should.

When the customer first enters the store, the sales consultant has generally given his business card to the customer, but in the process of walking around the exhibition hall, the customer is likely to lose the business card of the sales consultant, whether it is lost or not. If the sales consultant forgets to ask the phone number when the customer sits down, he will take out another business card in time and hand it to the customer. If the customer already has the business card of the sales consultant, he will say no, he already has it. The sales consultant should say at once:? But I don't have your phone number yet. Leave one. ? When a sales consultant voluntarily submits a business card to a customer, even if the customer refuses to accept the business card, he will have a psychological pressure to get benefits and give back, so he may give his phone number at the request of the sales consultant.

7. Inform the customer to ask for it when there is a chance to win the prize.

After introducing the products to customers, inform customers that the store is holding a prize draw. The basis of the lucky draw is to put the small ticket with the customer's real phone number and name in the lucky draw box for the lucky draw, so take out the small ticket for the customer to fill in. When the customer fills in the form, the sales consultant will call the customer to confirm that the phone number is true and valid. In order to win the lucky draw, customers will also provide their real personal phone numbers.

8. When you receive a gift, you need it.

Shops can engage in some comity activities. When customers receive gifts, they need to fill in a customer information registration form first, and then distribute the gifts to customers. This method can also get the phone number of the customer.

9. When seeing the guests off, they will be pestered.

If the above eight methods are useless and the customer is getting up and leaving the store, it will be too late, but you must not give up. Like Miss Liu at the beginning of this article, you can chase after the customer with a note and say, Sir, please leave your phone number. As soon as we have any preferential activities, I will definitely let you know. Don't worry, I won't bother you during your break, and I won't call you for no reason. If you don't leave me a phone number, our company will think that I didn't receive you well and didn't do a good job in service. I will be fined by the company, 50 yuan. Please leave your phone number, sir. Look, I followed you to the roadside. What would you think if I were your employee and served your customers so attentively? We are in sales. It's not easy. Leave your phone number. ? Sales consultants should say this when sending customers away, not only to the door of the exhibition hall, but also to the public.

Telephone marketing prologue 1, self-reported opening method

Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. However, this is a sales call. I don't think you will hang up right away!

Customer Zhu: Selling products, cheating. I hate salesmen!

Customers may also answer: What products are you going to promote?

If so, you can directly intervene in the product introduction stage)

Salesman: Then I really have to be careful not to let you add another annoying person, hehe.

Guest Zhu: Hehe, the young man is very humorous. What products are you going to sell? Tell me about it.

Salesman: Well, our company's medical expert group is doing a market survey on xxx recently. What do you think of our products?

2. Direct opening method

Shop assistant: Hello, Miss Zhu/Sir? I'm Li Ming, a medical consultant of a company. I disturb your work/rest. Our company is doing market research. Can you do me a favor?

Guest Zhu: It doesn't matter. What is this?

? Customers may also answer: I am busy, or in a meeting, or refuse for other reasons.

The salesman must interface immediately: I'll call you back in an hour, thank you for your support. Then, the marketer should take the initiative to hang up the phone.

When you make a phone call after one hour, you must create a familiar atmosphere and shorten the sense of distance:

Hello, Miss Zhu/Sir! My surname is Li. You told me to call 1 hour later?

3. Similar excuse opening method

Salesperson: Miss Zhu/Mr Zhu, I'm Li Ming, consultant of XXX Company. We haven't met before, but can I talk to you for a moment?

Guest Zhu: Yes, what is it?

? Customers may also answer: I am busy, or in a meeting, or refuse for other reasons.

The salesman must interface immediately: I'll call you back in an hour, thank you. Then, the salesman should take the initiative to hang up!

When you make a phone call after one hour, you must create a familiar atmosphere and shorten the sense of distance:

Hello, Miss Zhu/Sir! My surname is Li. You told me to call 1 hour later?

4. Pretend to be familiar with the opening method

Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. How have you been recently?

Guest Zhu: OK. Who are you?

Shop assistant: No way, Miss Zhu/Mr Zhu, you are forgetful. I'm Li Ming. You should pay attention to your health when you are under pressure at work. By the way, have you used our beauty products? Do you feel good? Recently, we just launched a joint service package. I wonder if you are interested?

Guest Zhu: You may have the wrong number. I didn't use your products?

Salesman: I won't make a mistake about the customer's return visit file. Miss Zhu/Sir, I'm so sorry! May I introduce our products to you and provide some services?

Guest Zhu: It seems that you care about users. Please introduce yourself.

5. Introduction by others

Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. Your good friend Wang Hua is a loyal user of our company. He suggested that I call you. He thinks our products also meet your needs.

Guest Zhu:? Why don't I listen to him?

Shop assistant: Really? I'm really sorry. I guess Mr. Wang hasn't come recently for other reasons. Let me introduce him to you. Look, I'm in a hurry to make a phone call.

Guest Zhu: It doesn't matter.

Shop assistant: I'm sorry about that. Shall I give you a brief introduction of our products?

6. Deliberately find fault with the opening method

Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. How have you been recently? Do you still remember me

Guest Zhu: Fine, and you? !

Salesman: Well, our company mainly sells sheep xx products. You called us to buy them six months ago, and we provided you with some trial products. I'm calling you this time to ask if you have any valuable opinions and suggestions on our products.

Guest Zhu: You have the wrong number. I didn't use your products.

Shop assistant: No way. Is it because my client's return visit file records are wrong? Excuse me, may I ask what brand of beauty products you are using at present?

Guest Zhu: I am using XX brand beauty products now.

7, herd mentality open method

Shop assistant: Hello, Miss Zhu/Mr., I'm Li Ming, a medical consultant of a company. Our company specializes in selling xx anti-aging beauty products. I'm calling you because our products have successfully helped many people and achieved the effect of quickly delaying aging (such as Maggie Cheung, Brigitte Lin, Kimura Takuya and so on). ). May I ask which brand of anti-aging beauty products you use?

Guest Zhu: Really? I am currently using XX brand beauty products.

8. Cleverly borrow the opening method of Dongfeng

Shop assistant: Hello, is this Miss Zhu/Mr.?

Guest Zhu: Yes, what is it?

Shop assistant: Hello, Miss Zhu/Mr., I'm Li Ming, a medical consultant of a company. The main reason for calling you today is to thank you for your support to our company. Thank you!

Guest Zhu: Nothing!

Salesman: In order to thank the old customers for their support to our company, the company specially prepared a special discount activity. I think Miss Zhu/Mr Zhu must be very interested!

Guest Zhu: Tell me about it!

9. Opening method of creating anxiety

Shop assistant: Hello, is this Miss Zhu/Mr.?

Guest Zhu: Yes, what is it?

Shop assistant: I'm Li Ming, a medical consultant of a company. The main reason why I called you is that many customers have reported that most of the current beauty products are temporary solutions rather than permanent solutions. Once they stop using it, they will bounce back immediately. I'd like to ask your opinion on this issue.

Guest Zhu: Really?

? Customers may also reply: Sorry, I don't know.

Salespeople should quickly interface: What brand of products is Miss Zhu/Mr Zhu currently using?

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