What does SMS crm mean?

CRM is a customer-centered management idea, originally born in the United States, which focuses on maintaining customer relationships in the process of providing sales and services. The initial CRM mainly provided enterprises with a comprehensive customer management perspective, empowered enterprises with more complete customer communication capabilities, and maximized the value of customers. After years of development, today's CRM has formed a complete system and integrated more Many business management ideas. With the customer as the center and customer drive as the basis, we manage and promote sales and service work, so as to comprehensively manage the market, customers, services, production, products, etc. for the enterprise, and form a modern enterprise competition situation of "all for customers". From this perspective Look, CRM is not only customer management, but also a complex of sales management, service management, financial management, production inventory management and procurement management. From this point of view, as long as the company has a sales link and has its own customers or sales channels, it is suitable Use a CRM.

SMS CRM maintains customer relationships through text messages.