How to invite customers to test drive?

Many of our sales consultants are reluctant to invite customers to test drive.

The first item of the test drive is to invite customers. Common sayings of sales consultants are as follows:

1. If you like this car, you can test drive it. (The expression is bland and can't arouse the interest of customers)

This is our latest model.

You can have a test drive if you like. Do I have to test drive the latest model? )

3, you go to the test drive, and you don't have to pay (the sales consultant is completely to complete the test drive task, do consumers care about money? )

The test drive can give consumers an intuitive understanding of the model, and at the same time, it can help the sales consultant screen the intended customers. If the customer offers a test drive or accepts the invitation of a sales consultant, it means that he has basically taken a fancy to this model. As long as he is satisfied with the test drive, the probability of a deal is great.

Specific guiding words:

Sales consultant:

* *, madam, we recently held an activity, and all customers who participated in the test drive were given triple gifts. Just simply register. Do you want to attend? This is a rare opportunity.

Common customer answers and responses

1, no, I'm just looking around.

I have work to do, so I have no time.

1, seize the opportunity, but put forward the suggestion of test drive in advance, and then put forward it after confirming the customer's sincerity in purchasing.

2. Have confidence, convey a kind of confidence to customers, and let customers feel your confidence in your products.

3, to guide, guide customers, so that customers feel that "you can't buy a car that suits you without a test drive.

4. Let customers know the importance of test drive.