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How to improve the conversion rate of the official account of SMS WeChat

With the rise of the official account of SMS WeChat, many companies now choose the official account of SMS WeChat to cooperate with the marketing and promotion of the company's products. But how can the official account of SMS WeChat be more effective in marketing and promotion and improve the conversion rate of customers? I believe there are many marketers in enterprises who want to know this question.

Next, I will send the official WeChat account platform-CITIC Rongda to tell you some points about this problem, hoping to help you!

1. Provide quality and helpful content for the target group!

2, SMS should have content, readability, intimacy, not kitsch, not melodramatic, and occasionally need simple and rude content!

3. The content of H5 page in the menu bar in the short message should conform to the actual situation of the company, and no false propaganda is needed.

4. Sending short messages too frequently and the content is not attractive enough, which may cause the trouble of spam messages!

5. SMS can send system verification, preferential promotion and user care!

6, the content should be promoted in a targeted manner to achieve accurate user push!

7. Optimize innovative content and marketing vision, and determine the height of SMS marketing!