Integrating the Relationship between Media and New Media

System: Windows 10

Software version:

Media convergence refers to the combination of traditional media and new media, that is, the combination of previous automobile media, paper media and video media with new media to form a multi-dimensional media form. Media convergence is a new type of media that makes full use of media carriers to integrate different media, such as radio, television and newspapers, which are both similar and complementary, in terms of manpower, content and publicity, so as to achieve "accommodating resources, integrating content, integrating publicity and integrating interests".

New media refers to new media forms. Internet media and electronic media can both be called new media, but now most of them refer to Internet media. New media is a form of communication that uses digital technology to provide users with information and services through computer networks, wireless communication networks, satellites and terminals such as computers, mobile phones and digital televisions. From the perspective of space, "new media" refers to the media corresponding to "traditional media". Supported by digital compression and wireless network technology, with its large capacity, real-time and interactivity, it can cross geographical boundaries and finally realize globalization.

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