Entertainment program planning scheme in 2022

Entertainment program is a form of entertainment program, usually including music, comedy and other performances, usually only broadcast on TV. Next, I will bring you the entertainment program planning plan for 2022. I hope you like it!

1entertainment program planning scheme for 2022

First, the creative background of the program

In today's society, there are two kinds of TV programs that occupy the big screen of almost every household-reality show and food program. Whether it is the previous music reality show "Where is Dad?", the celebrity variety show of running men, the documentary food program "China on the tip of the tongue" or the cooking program "Star Chef Arrives", it has achieved remarkable ratings.

Therefore, food and entertainment are two important factors that attract people's attention. Colorful food in all parts of China always makes people drool but can't stop; What a pleasant thing it is to sit on the sofa and watch the stars play various games on the screen to please the audience. At the same time, it seems that "eating" is a topic that will never go out of date, but TV programs aimed at food can basically be classified into two categories, namely documentary and cooking. Documentary is mainly about description, aiming at introducing various foods to the audience; Cooking is a little more complicated, from a simple introduction to a dish to a program featuring cooking competitions. But these programs often contain only one factor: reality show or food program, and there is no comprehensive TV program.

Second, the positioning and purpose of the program

"I want to eat! It is a TV program that caters to the public's taste in this background. This program combines the two most popular variety factors of food and reality show, aiming to create the most exciting large-scale reality show this summer.

Program content positioning: "I want to eat! As the name implies, every program invites star guests to play various games with the theme of food, and finally eat food. In addition to the fun and entertainment of the game, this program will also introduce all kinds of delicious food and simple practices to the audience at the same time.

Audience Positioning: Considering the target market of the current variety show comprehensively, this program will aim at attracting people under 45 years old and use the celebrity effect of each guest to attract the audience.

Purpose of the program: to promote China cuisine in happiness and create happiness in finding delicious food. The plan will include all kinds of games and attractive food from all over the country. The whole process of making food will run through the whole program. Games can not only add interest but also increase the temptation of food, and truly achieve the effect of paying equal attention to food and laughter.

Third, the program guests

Considering the nature and positioning of the program, we will invite celebrities from all fields, mainly entertainment stars. In order to expand our audience, we will not only invite popular students and Hua Dan, but also invite stars whose main fans are between the ages of 35 and 45. With the popularity of "Where is Dad?", stars are more willing to participate in reality shows and can accept more and more games. At the same time, the fierce competition of movies and TV series in the same period also requires stars to participate in such variety shows to promote their works, so it is feasible for us to invite these stars.

Of course, if possible, we hope to invite business celebrities to participate, such as well-known executives of well-known enterprises, network celebrities Rainbow Sicong and so on. However, it is unlikely to invite such guests. Here, I just put forward a hypothesis.

Four, column types and characteristics

"I want to eat" is a star reality show, mainly considering that the most popular variety show now is reality show. It is estimated that China's reality show variety shows are still in the growth stage, and there will still be a large number of potential audiences. However, to stand out from many reality shows, we must pay attention to innovation and public taste, and "I want to eat" is different from other reality shows, and its program features are as follows:

Innovation: "I want to eat" program is no longer just a bunch of games, but a combination of current and future hot food themes, running through the whole program. At the same time, we can learn the cooking methods of China traditional cuisine, and combine entertainment and cooking teaching with the promotion of China traditional food culture perfectly.

Educational: the educational nature of this program is reflected in two aspects: first, the educational dissemination of cooking methods and food culture; Secondly, considering that our audience also includes many primary and secondary school students, our games are all conveying the idea that food is hard-won to cherish to minors.

Entertainment: As a variety show, entertainment is essential. Our entertainment is not only manifested in the game process, but also in the food production process. Appreciating the process of making food is also a kind of visual enjoyment.

Inspirational: "I want to eat", as the name implies, means that every guest can get the final material for making food through his own efforts in every game, and eat whatever he wants. In order to reflect the inspiration of the process, we invited these invited stars to participate in some entertaining and challenging games.

Through these characteristics, I believe this program can achieve impressive ratings.

Verb (abbreviation of verb) The basic style and form of the program.

Program style: entertaining and funny, adding interest to the program through various games, post-editing, themed food and star interaction.

Basic content: each program has a theme dish, and N star guests are divided into N groups for confrontation. In order to get enough ingredients, each group has to participate in various related games to make our final theme dishes. The successful group got the materials, and all the needed ingredients were given through the previous game program group. Finally, the game is guaranteed in the obtained N groups of materials, and one group wins in each period. The success group shouted our program slogan: I want to eat delicious food! Summon the final product. Each group interrupts the process of cooking food by the master or adds the whole process of cooking food in each game link when playing the game, so as to achieve the purpose of teaching the practice.

Program form: outdoor recording

Mediator of intransitive verbs

Scheme 1: Similar to running men, four or more permanent guests are selected as program hosts, and the main competition is given by PD behind the scenes, and other guests are invited to participate in the competition in each period. This choice will not destroy the integrity of the whole game because of the existence of the host. The original candidates are Ou Di and Wang Han, who have both hosting experience and performance experience, and Du Haitao, who plays a funny role, and Hans Zhang or Jing Bo, who plays a facade role.

Option 2: Choose a host. The host should have rich experience in variety hosting. I think the suitable candidate is He Jiong. Every issue invites other stars. The host's main job is to introduce the theme and guests, publicize the program, give the game and explain the game process in time.

Seven, broadcast information

Because the hosts we choose are basically from Hunan Satellite TV, I hope this program can be broadcast on Hunan Satellite TV in the form of weekly broadcast. The release time is in early July this year, which is the summer vacation to attract students. Choose the reality show at the prime time of a specific time: 10 to 12 or 9 to 1 1. At the same time, Hunan Satellite TV released the reality show "Where's Dad Going 3", but because most of the reality shows were broadcast from March to June, there were not many competitive programs in the same period, so it was chosen to be broadcast on Saturday night behind Happy Camp. In addition, late-night food programs are tantamount to quenching thirst by looking at plums, which is more attractive to the audience.

Eight, specific examples

20 _ _ _ Saturday, I want to eat the first issue.

Theme: Chongqing hot pot, eh!

Program guests: (resident) Wang Han, Du Haitao, Hans Zhang;

Special guests: Lu Han, Nana, Zhao, (Xuanhua)

This program is divided into four parts, collecting hot pot bottom materials and hot pot materials respectively, and dividing them into two groups for confrontation.

Step 1: Make chafing dish bottom material.

Games: Memory Correlation

Specific rules: Mix the items needed for chafing dish bottom with other distractors in pairs, give each group 30 seconds to remember the discharge position of each item, and then use the bowl button. The two groups will carry out the positions of the hot pot bottom materials that they remember, and the group that successfully matches will get the raw materials. The first person to get all the raw materials wins, and is eligible to learn the production of authentic Chongqing hot pot bottom material and get a prepared hot pot bottom material.

Link 2: Acquisition of meat raw materials

Game: relay race

Specific rules: Set a game level every 200m on the water, and relay with four people in each group. The one who takes the shortest time to complete all tasks wins and gets any meat you want to rinse the pot.

Link 3: Vegetable platter

Game: the blind touch the elephant

Specific rules: two people in each group are blindfolded, and two people convey the contents on the answer sheet by pretending to be blindfolded people, and the group that guesses correctly within the specified time wins and gets several seasonal vegetable platters.

Link 4: Two groups of materials grab each other.

Game: What do you want to say?

Specific rules: the two teams are the offensive and defensive sides respectively. When the attacker receives the question, he wants the other side to say a sentence, and then through the dialogue between the two sides, he tries to make the defender say this sentence without realizing it within the specified time. The defender must speak and can't waste time. If it realizes what it wants to say, the defender wins. The winning side can choose a raw material from the other side and exchange it with the offensive and defensive sides until all the raw materials are lost. After a round, if the winner is still undecided, the one who wins more times wins.

Finally, the winning group shouted: I want to eat hot pot, so I can enjoy the food, and the losing group will be fined to wash the dishes.

Nine, viewing analysis

First of all, our broadcast time is Saturday night during the summer vacation, during which there are students on holiday. It can be said that our student audience has reached a great potential level, and students of all grades may have the opportunity to watch our program. Secondly, after Saturday's quick edition broadcast, some viewers can postpone it, and this time period has always been the finale of Hunan Satellite TV, which will attract more attention. At the same time, most of the guests we invited are popular stars or stars with high popularity and attention, and generally have the task of promoting works of the same period. As far as a single issue is concerned, there will be different concerns and different audiences. Finally, the programs are both innovative and interesting, which are in line with the tastes of young people, and the theme of each program is more likely to cause hot discussion on the Internet.

Based on the above analysis, it is conservatively estimated that this program can maintain the ratings advantage of previous programs.

X. plan slogan

Our slogan has been mentioned in the previous introduction: "I want to eat, I want to eat delicious food!" " "

This slogan emphasizes the title of our program "I want to eat! At the same time, it implies the main content of our program: eat delicious food. Strong emotional expression reflects the unpalatable food and the setting of game links in this program. At the same time, the whole slogan is short, powerful and catchy, which deepens the audience's understanding of our program positioning. " Food "emphasizes the theme of our program and is very attractive."

Plan II of Entertainment Program in 2022

First, the column basic information

(1) Market and audience analysis

1. At present, there are many forms of large-scale entertainment programs of TV stations in various provinces and cities in China, and the main forms are divided into two categories. One is to invite celebrities to participate in activities, show their talents and promote music records. One is the draft. Under the leadership of Super Girl, civilian talent shows have mushroomed everywhere, but they have no ability to surpass Super Girl. Most of them are eclipsed and the ratings are slightly improved, so it is difficult to become a famous brand column. Under the impact of civilian programs, the programs in which stars participate can't play a leading role, and civilian talent shows are increasingly prosperous (very 6+ 1, Avenue of Stars, etc. Therefore, the popular talent show has become the main direction of entertainment programs at present, but a single talent show and talent show are similar in form, lacking new ideas and reducing entertainment. At present, the main audience of large-scale entertainment programs is still teenagers (65433). According to the current form, "Xiu Xia Hegemony" (tentative name) is a large-scale entertainment program integrating civilian participation, talent display, talent display and entertainment, including stage, venue, games, talent and audience interaction, which makes the atmosphere lively and the participants ordinary, and the program has no threshold for the audience, so that every young fashion person who loves excitement can show it.

Second, the column design

(a) listing

1, tentatively named: Xiuxia strives for hegemony.

(B) column positioning

Civilians participate in the recording and broadcasting of variety game programs showing the main entertainment content (time: 1 hour).

(C) column style

Nervous, enthusiastic, excited, young and fashionable.

(4) Plate design 1. Beginners II. Closed door exercise 3. Emergency 4. Ride the battlefield 5. Chivalrous tenderness 6. Wulin hegemony 7. Huashan meditation.

Board description:

The first section is a rookie, which can be a brief introduction of the players or a preliminary display of their talents.

The second paragraph can be described as location, and the contestants are guided by famous teachers and practice their talents hard. (such as Extraordinary 6+ 1 training mode) interspersed with trivial matters, jokes, experiences, etc.

Other plates can be set up with whole-person games, such as crossing the mud pit, taking the wooden bridge, crossing the suspension cable, etc., so that players can get caught in the mud and feel flustered. Or searching for things, snakes, lizards and other exciting games appear, which enlivens the atmosphere of the program and improves the visibility of the program.

Score the players in each link, and finally calculate the total score together with the text message.

Talent competition has judges and audience voting to realize interaction.

There are five men and five women in each competition. In the final stage, men and women each choose a player to play, and the cheerleaders cheer on the spot.

(5) Moderator

Young and beautiful, lively and lovely, dressed in fashion.

(vi) Hot spot analysis

1. The program "Showing Chivalry for Hegemony" is novel in content and unique in structure. It has opened up a new field of TV entertainment programs, launched the most popular and fashionable TV entertainment programs, and created a brand-new entertainment model, which is a powerful impact on the current TV entertainment program market.

2. "Show Men for Hegemony" combines various elements of entertainment programs. There are not only games and variety elements, but also competitive and talented elements in the program, which are rich in types and set off each other, and the audience has their own place.

3. In most TV entertainment programs, the main participants in the game are invited celebrities, while the main participants in "Fighting for hegemony by Xia" are ordinary civilians. It also includes draft, competition, entertainment and other forms. As the ratings increase, the program will have different views.

4. "Fighting for hegemony" has a strong ability of continuous innovation. The content of this column can be constantly innovated to increase interest. Let the program always be new and constantly develop.

Third, the idea of generating income.

The target audience of "Fighting for hegemony" is fashionable young people, who are young and curious and pursue exciting entertainment. This column will have a great influence on them, attract their attention and improve the ratings. The column can be interspersed with soft advertisements introducing scenic spots or amusement places, and providers will be interested in this program. Advertisements in programs can take the following forms:

(1) title.

(2) Co-organizer.

(3) the standard version.

(4) provide prizes.

(5) site advertising.

2022 entertainment program planning scheme 3

1. column background and purpose

With the development of social economy, people's cultural level is getting higher and higher, and they are pursuing taste more and more. Generally speaking, viewers often watch TV with entertainment and knowledge. In order to make the audience gain something while entertaining, this program was launched. Our aim is: entertaining, stimulating creativity and interpreting classics.

2. Column positioning

Young people with certain knowledge and cultural accomplishment.

3. Broadcast time

Creative classics are daily broadcast programs, which can win high ratings and a fixed audience. The TV series is broadcast at the end of prime time every night for 30 minutes.

Every night at 9:50- 10:20 (first broadcast), and the next day at noon 1:00- 1:30 (replay).

4. Column process

① Famous Drama Square (10 minutes)

It mainly plays some humorous stories and short plays with high taste and level. One for 5 minutes, 2 for each issue. Its content can be adapted from famous works or popular works, but it must be humorous and tasteful.

② Daily classics (10 minutes) recommend a certain number of excellent movies, music, books, plays, etc. every day. It allows the audience to experience the mystery and classics while watching the scene.

(3) Creative Tips (5 minutes) broadcast life tips, tips, or introduce something to collect the association of the audience. This column can be conducted by interviewing reporters.

You can add some animation. This column needs constant innovation and cannot be too fixed.

④ Corner of the city (5 minutes)

A city often hides countless secrets. Similarly, in a city, there are always countless creative and exquisite shops hidden in a corner of the street. They need to be discovered and understood by more people. We need to dig them out, which may help young entrepreneurs. It will make friends who are interested in starting a business open their minds and be more creative.

5. Hosting style

A man and a woman are co-hosts. Temperament: humorous and lively, but not frivolous; Speak with meaning, but not seriously; The words are creative and funny.

6. Program style

The program should be as exquisite and rich as possible and as beautiful as possible, instead of just a few people appearing in the camera monotonously.

7. Composition of staff

2 moderators; Several reporters (location host); 5 photographers; Editing and directing several people; Editor 1 person; 2 planner (creative person); 2 screenwriters; Manager (external marketing)1; Artist 1.

8. Equipment and premises

Studio; Synthetic production room; 2 sets of cameras and pickup microphones for location shooting.

9. Processes and procedures

The "famous drama workshop" can contact various production companies and let them shoot short plays, and then we will spend money to buy their works; You can also make your own short play and broadcast it; Still looking for classics.

Live broadcast. "Daily Classics" first find out more classic things or books, music, movies, art and so on. , well received by everyone, and show the classic part to everyone, with the host to show and introduce the way (mainly for display). "Italian ingenuity" needs location hosts, journalists, artists, creative planners and so on. , its content is tentatively set as "column process", but it is likely to change after a while. In A Corner of the City, you can give the audience a prize and collect the unique shops they found.

10. Sources of funds

We can contact the production company, carve our programs such as "Famous Drama Workshop" into CDs and distribute them to the market, or compile the distinctive ideas in the programs into books or software and distribute them to the market. In addition, programs such as "A Corner of the City" can be charged, because the shooting has already advertised businesses.

1 1. Forecast the prospect

This program has no commercial value, which easily leads to insufficient funds. To do such a program, we must pay attention to innovation and its classicality. Therefore, we must not relax our vigilance. In the process of running the program, once there is a problem, it should be changed immediately to avoid hidden dangers.

2022 entertainment program planning scheme 4

Background:

With the development of society, today's entertainment era is about to reach a new height, but today's entertainment variety shows are far from reaching a certain level, or there is still a lot of room for improvement. Nowadays, entertainment programs copy each other. Basically, the entertainment programs of all stations are like brothers. Therefore, in order to gain the recognition of the audience, some entertainment places need to carry out reform and innovation to keep up with the development of television.

Plan positioning:

A large-scale entertainment program that focuses on star guests and is supplemented by the participation of fans and audiences, and fully understands the star guests and interacts with the stars 360 degrees.

Audience:

Mainly the younger generation after 80 s and 90 s, supplemented by the generation after 60 s and 70 s.

Program duration: 50 minutes

Summary of program flow:

Mainly for entertainment interaction, the program is thoroughly televised through several major sections, and the sections are processed and created to make it more ornamental.

A large-scale entertainment program that focuses on star guests and is supplemented by the participation of fans and audiences, and fully understands the star guests and interacts with the stars 360 degrees.

Mainly the younger generation after 80 s and 90 s, supplemented by the generation after 60 s and 70 s.

50 minutes

Mainly used for entertainment interaction, the program is thoroughly televised through several main parts, and these parts are processed and created to make it more visible. Road sections are divided into off-site and on-site.

Board settings:

For example, the guest of this issue _

(Off-site) Open the interactive platform of SMS and Yahoo, and randomly select 20 viewers from the interactive platform of SMS and Yahoo. Let lucky audience get in touch with _ off-site, play interactive games around a certain theme in off-site tourist attractions, or let fans experience the life of a star or a normal person with _. (Off-site activities are interesting and TV-oriented enough for the audience to experience the fun, stimulate the enthusiasm of the audience to participate, and make the SMS platform and Yahoo's online interactive platform warm up. At the same time, this link is not only suitable for the younger generation to watch, but also suitable for middle-aged people to find a viewing point. Activities should be discussed in concrete implementation, so I won't elaborate here. )

Attract another part of enthusiastic audience from SMS and Yahoo interactive platform.

On-site process:

1. TV movie clips

Cut out the best part of the large-scale activities such as "Come on My Hero" that _ participated in, so as to introduce the guests by playing VCR after the host's opening remarks.

2. Stage performance

After introducing _, please invite the guests to sing their own representative songs live, and then re-create the songs of the guests with the cooperation of modern electronic instrumental music and musicians, which will be sung by _ fans (not to make the audience feel good), and then sing a song with the fans for interaction.

3. Play off-site VCR video (clip part)

4. "Scout" —— Dig up some little-known stories through reporters' off-site investigation or revisiting, visit _' s school to "dig up" his past, interview people who have had a profound influence on him or helped him achieve today, and review his hard and happy moments along the way to share with the audience.

Step 5 interact with the audience

interview

Interview _ At the scene, the interview atmosphere can be positioned as a relaxed and natural state, the interview area should be designed according to the orientation of the interview, and the natural venue should be divided into two areas (one is the stage performance area and the other is the interview area). The content of the interview can answer some hot news about _ and questions raised by Yahoo's online interactive platform and audience fans, and also tell some stories about its fame (according to the audience's curiosity).

5. Stage Performance _ Program Performance

Interaction with the audience

7. Ending song (_ sing one's favorite song instead of the audience's choice, and the last part of the audience will use _ sing one's favorite song)

Note: the host needs entertainment in some links, such as mobilizing the atmosphere of the scene, but some links cannot be treated with entertainment, such as interviews, as long as the interviews are relaxed and natural)

2022 entertainment program planning scheme 5

I. Program name

Father's shadow play

Second, the program type

Zongyi entertainment

Third, the plan outline

This program is part of "Give You a Dream". On Father's Day, the guests prepared a shadow play performance for the old father to fulfill his father's wish and give him "the best Father's Day gift" with his love.

Fourth, the main idea of the program

The father loves a mountain, and the forbearing father spent half his life trying to help his children realize their dreams, thus selflessly sacrificing his wishes. By recording the bumpy process of the guest's dream for his father and the warm moment when the final result is presented, it brings different feelings to the old father, and also makes the audience closer to the psychological world of the elderly at home, increasing companionship and care.

Verb (abbreviation for verb) program guest

Chen, an ordinary urban white-collar worker. I left my hometown and worked hard in Beijing for many years. I haven't been home to visit my parents for a long time. Father loves shadow play very much, but he has never been able to see a formal shadow play. Now I'm sick in bed, so I can't go to the theater to finish my wish of watching shadow play.

Sixth, preliminary preparation

The program group helped Chen raise money for his dream online. While everyone kindly raised money for him, it also increased the attention and influence of the program.

Seven. Program content

Link 1:

1. Chen called his father and said that he was busy with work this Father's Day and could not go back to see him.

2. Play the VCR, briefly describe the crowdfunding process, and attach the blessings of netizens.

Link 2: Start a dream trip for my father.

1. Visit the most famous local shadow puppeteer and explain the purpose of this trip. Moved by the action, he promised to help him realize his dream.

2. After persuading the master of shadow play, arrange a new play with the master's shadow play team, which shows the touching things or unforgettable details my father did for me when I was growing up (for example, my father looked at my back/my father took me to school on a tricycle in the rain) and so on.

3. Learn shadow play from scratch.

4. Rehearse with the shadow play team.

Note: Show the daily and rehearsal setbacks and finally overcome the difficulties.

Link 3:

On Father's Day, I went home with a shadow play troupe, and my family didn't know anything about it.

1. The shadow puppeteer knocked at the door, explaining his identity and the purpose of placement: playing shadow puppetry for his father. (Chen Hao Tong hides behind in disguise)

2. Prepare all props and start the performance.

With the end of the shadow play performance, my son suddenly stood up from behind the shadow play and went to his father to surprise him. The audience stood up and said Happy Father's Day to the old father.

Link 4:

The shadow play class and the Chen family sat together and shared the warm moments of childhood with their father.

Eight. abstract

Father is the pillar of the family, they forbear, they will not show their deep love outside. Gradually, they are getting old. On Father's Day, everyone should go back to spend time with their parents, go into their inner world, help them realize their dreams that they didn't realize when they were young, and pass on their love.

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