The mobile phone has received many short messages from Ping An Insurance. What channels does Ping An Insurance have to notify you to receive critical illness insurance?

With the development of society, people's insurance awareness is getting stronger and stronger, which is different from previous years. A few years ago, everyone didn't understand insurance. Some salesmen just wanted to sell insurance, so they verbally changed the insurance terms to fool users. After the user is out of danger, it is found that it is inconsistent with the insurance contract, and there is no way to claim compensation, which leads to people's distrust of insurance. As a result, as long as someone mentioned insurance at that time, they felt that the liar was cheating. At that time, the insurance purchase rate was very low, and people didn't have any insurance awareness. First-tier cities will know more about insurance. With the social progress, the country has also opened up standing insurance such as rural cooperative medical care and social insurance, and even bought compulsory insurance for cars. With the progress of life, people know more and more about insurance. There are more and more insurance companies, because the demand has increased. In addition to state-owned enterprises, many private insurance companies have been born. Now, in order to promote their insurance products, insurance companies have carried out crazy marketing strategies, marketing plans and various marketing means. With the increasing popularity of mobile phones, it has become a common marketing method to push mobile phones with apps, advertising pages or text messages.

1. What are the classifications of insurance?

Although there are many insurance companies, the insurance products are similar. There are several types of insurance, life insurance, property insurance, auto insurance and critical illness insurance. With the development of society, many special insurances such as investment and financial insurance and agricultural insurance have been extended. Although the types of insurance are very complicated and the products of various companies are diverse, its main feature is to provide a contractual guarantee for what people think is important no matter how the products change. When the subject matter is damaged, the insurance company can make compensation, which can reduce the loss of the injured and avoid the family from falling into poverty to a certain extent.

2. What channels do insurance companies have to inform them to receive insurance benefits?

At present, the marketing methods of insurance companies are different, but the main purpose is to promote products and let people recognize, recognize and even be familiar with products and their company brands. Once people have a purchase demand, they will think of this company brand for the first time. In fact, this is also a brainwashing propaganda. With the increasing popularity of mobile phones, people can't leave their mobile phones, so most of the publicity and sales are mainly aimed at mobile phone users, such as mobile phone text messages and web pages, or small advertisements on mobile phone web pages, which can be used as advertising channels for insurance companies. Insurance companies also see through the hearts of users, so most of them will offer free critical illness insurance or accident insurance for users to receive for free, mostly through SMS and WeChat, so that people can click on the link address to fill in their personal information, and they can receive an insurance for free, which not only benefits customers, but also promotes their own brands and turns customers into their default consumer groups.

Third, is insurance useful?

Many customers will think, is insurance useful? In fact, opinions vary, because everyone has a different definition of insurance. If you have financial strength, you should buy an insurance policy, because you not only give yourself extra protection in your life, but also have the ability to resist risks in order to avoid accidents.

From the above points, we can see that insurance companies have their own advantages in marketing their products, and most of the channels they receive are SMS and mobile phone pages.