The difference between direct selling and marketing

Direct marketing is the Chinese translation of English direct marketing. Like advertising, publicity, promotion, sales visit and network communication, it is a marketing combination-promotion. For example, the TV sales of "Pick up your mobile phone and place an order quickly" and the endless sales emails in the mailbox are all direct selling methods, and now online shopping is also a direct selling method.

Marketing generally refers to marketing, which is a set of tools for organizing commodity production and promotion, including four P's, namely product (commodity strategy)/price (price strategy)/place (channel strategy)/promotion (promotion strategy).

It is recommended to refer to marketing management.