Xiaomi has launched a series of intelligent marketing ideas. What are they?

The idea of Xiaomi's intelligent hardware has always been concentrated, that is, taking home as the core, creating smart homes, and then connecting them through Xiaomi mobile phones.

For example, televisions, boxes, air conditioners, sweeping robots, air purifiers and so on.

Of course, with Xiaomi's logic, in addition to home, there is the most important thing in the family, that is, people. So Xiaomi took this as a standard and also introduced bracelets, clothes, shoes, umbrellas, glasses and so on.

Anyway, according to Lei Jun's layout, he wants to win the MUJI in Science and Technology Street. Next, we will see that Xiaomi will eventually pose a threat to Tmall and JD.COM. What's more, a lot of hardware is designed and manufactured by Xiaomi, which has strong unity and control. Playing new retail, Xiaomi is second to none.