What are the characteristics of SMS advertising?

Enterprise short message advertising (commonly known as short message mass sending) is to transmit information such as enterprise products and services to mobile phone users by sending short messages, so as to achieve the purpose of advertising. The purpose of mobile phone short message advertisement is to develop, save expenses and improve enterprise efficiency. It releases relevant information such as "discount information", "promotion activities" and "new product release" to the target customers' mobile phones, creating unlimited business opportunities for enterprises to establish brand image or occupy the market, and also greatly reducing advertising costs for enterprises. Short message advertising, a new media, was praised as "the most powerful fifth advertising media" by the business community as soon as it came out! It has the advantages of low cost, accurate one-to-one marketing, 100% arrival and reading: 1. The brand-new direct advertising media makes up for the short message advertisements that are blank in several traditional media. It is a brand-new direct advertising form that is creative for customers, which is very economical, economical and labor-saving! 2. Intuitive "one-on-one" marketing, accurate positioning of consumers 100% reading rate. The biggest feature of SMS advertising is that it can directly reach the receiver's mobile phone, ensure the "one-to-one" transmission of information, force memory, and ensure the reading rate of 100%! 3. The release time is flexible and timely. The release time of SMS advertisements is extremely flexible. Advertisers can flexibly choose the release time of advertisements according to product characteristics, even within a certain period of time. Send it whenever and wherever you want! Minute instant delivery, instant circulation to 10 thousand people. 4. Targeted, the advertising effect is immediate. SMS advertising directly affects the people with the most consumption power, and the same product can easily deliver different advertising information according to different audiences, so as to stimulate customers' desire to buy to the maximum extent. 5. Keep it at any time, communicate at any time, and spread SMS advertisements at any time, which is highly contagious. The receiver can take the information with him, consult the advertiser at any time, read it repeatedly if necessary, and send it to interested friends at any time. 6. Strictly budget expenditure and release cost elasticity.