What are some tips for photo studio sales? Tips for photo studio sales

1. Emphasize, first listen to the voice of the customer, focus on the customer's needs and problems, and then help the customer choose, thereby creating a result that satisfies both parties.

2. Sales means selling benefits. Store sales staff are also required to talk, ask questions, and express their own products, especially the advantages and benefits of their own photo studios. They should explain the advantages and benefits in several aspects: Thoroughly understand yourself The technology and products of the photo studio;

3. Understand what our advantages are; the differences between us and our competitors; whether the content introduced to customers can satisfy customers, etc. The store staff must have a clear idea.

4. Sales is the transfer of confidence. Sales staff should love their photo studios and have confidence in products and technology. At the same time, they should transfer this confidence to customers, and customers will choose your service. The vast majority of customers are not professionals. Generally speaking, what they care about most is makeup and photography effects. If you have a better understanding of makeup and photography during the order process, it is easy for customers to gain a better sense of professionalism. Store staff should turn selling points into concerns. You have a strong love for the products of your studio. Customers can reject your products, but it is not easy to reject your care and love. When all the benefits and advantages provided to customers turn into care, they will feel relieved. Receive service. All the world's top companies explain their business philosophy from the perspective of consumers.

5. Sales is about solving problems. During the store sales process, we must promptly grasp the problems raised by customers. Don't be afraid of problems. Customers' questions and objections just indicate that there are sales opportunities. Solve the objections and problems raised by customers and sort out the reasons for customers to choose you. Generally speaking, the biggest consumer barrier for customers is the fear of unsatisfactory results. Most customers like to compare multiple products. Stores should plan in advance the various reasons and objections of customers for not ordering and then resolve these objections. Then explain the issues such as quality, price, service and so on, and persist.

6. Real sales begin with after-sales service. If a photo studio provides good service, customers will not easily forget it after consumption. The after-sales service mentioned here does not only refer to the after-sales service of products or the provision of some gold cards and silver cards. Some stores disappear like a kite with its string cut off after a customer places an order; on the day of the shooting, when customers need help the most, their attitude is lukewarm and they ignore it, which is completely different from the service they received during the order; During the movie, you change your attitude for the sake of secondary consumption, which will only make the guests disgusted. Store staff must also apply the "golden chain" rule. In the golden chain rule, the power of customer word-of-mouth is undoubtedly higher than the sales force explained by marketers. Therefore, store staff must learn to make friends with customers and establish personal brand services. On the customer's birthday, wedding day, New Year or special day, send a text message, send an E-mail, make a phone call, or send a greeting card to strengthen the connection with the customer. Not only will it bring you closer, but more importantly, you can become customers' friends. If the store can build its own customer base and make them free promoters, they can introduce you to other customers and promote them through other customers. The power of word-of-mouth and after-sales service will benefit you endlessly, and you will eventually become a successful marketer.