Qixi Valentine's Day Theme Activity Plan

In order to ensure the smooth development of the activity, we need to start making the activity plan in advance. The content and form of the activity plan should focus on the theme of the activity, and finally achieve the purpose or significance of the activity. What problems should we pay attention to when making an activity plan? The following is a sample essay (selected 5 articles) on the theme activities of Qixi Valentine's Day organized by me, for reference only. Welcome to reading.

Qixi Valentine's Day Theme Activity Plan 1 Theme:

Passion blooms, and there is love in the times.

Activity time:

February13 ~ February 14

Activity content:

(A love song duet confession

From February 13 and10: 00 to 20: 00, a special area was opened on the side of the children's area on the sixth floor. The live microphone is connected to the broadcast room of the shopping mall, and couples can sing or pour out their hearts to him or her in the form of love song duet or true confession. And broadcast it immediately through the mall broadcast. At the same time, beautiful gifts were prepared for each couple.

(2) The fragrance of romantic lover's rose (2 14)

During the normal business hours on February 13, customers can get a free rose (limited to 300) at the promotion desk on the 6th floor. On that day, 200 yuan was full of cash shopping, plus a box of exquisite chocolates.

Note: The consumption amount is not cumulative. Only one chocolate can be given for a single cashier receipt (cash shopping is full in 200 yuan), and the excess will not be given repeatedly.

Media promotion:

1, media selection: X Evening News

2. Layout specification:1/Version 3 X Evening News is red.

3. Release date: February 2004 14.

4. Expenditure:13,920,000 yuan.

Cost:

1 2 exhibition board:10x2,00x2,200,000 yuan.

2. 2 pieces of lintel: 700X2 yuan, 00x2,65438 yuan +0400 yuan, 00 yuan.

3. Print advertisement13920,00 yuan

4. The Asset Operation Department is responsible for gifts (roses, chocolates).

5. Audio fee: RMB400,000.

6. Other miscellaneous expenses:1000,000 yuan.

Total: about 19020.00 yuan (excluding the cost of roses and chocolates)

Tip: vip cards can use the discount function of this activity.

Qixi Valentine's Day Theme Activity Program 21. Purpose of the activity

Carry forward China's traditional love culture, advocate civilized new style, create a free and romantic atmosphere for making friends, provide a good opportunity for singles to know and communicate with each other, build a platform for finding the other half of life, and let all those who need love find their own happiness and love in a relaxed, romantic and warm way.

Second, the theme of the event

Romantic Qixi love city

Third, the registration conditions

Dongming county single cadres and workers

Four. Registration procedure

1. Applicants should register with their units with their ID cards, diplomas, household registration books, recent 2-inch bareheaded photos and other relevant certificates (divorce or widowed, relevant certificates are required). If you can't go in person for some reason, you can entrust others to hold the original and photocopy of the above-mentioned relevant documents and the power of attorney, and the entrusted person will register for you, and the unit staff will approve the conditions. (If there are children of unemployed college graduates in this unit who need to participate in this activity, I will apply, and one of my parents will register in our unit, and the unit will check and issue certificates. )

2. The applicant fills in the application form (in duplicate), and the employer fills in the summary form (in duplicate) on the basis of strict examination of relevant materials, and the application form and summary form are entered into the electronic document together.

3. After being audited by the organizing committee of the County Tanabata blind date activity, the office of the organizing committee will uniformly number the eligible single men and women, and make information cards such as the applicant's date of birth, height, occupation, education background, income, self-evaluation and mate selection requirements, which will be arranged in different districts on Tanabata day.

4. The registration time is from the date of posting to August 1, and all units shall report relevant materials and electronic documents to the Communist Youth League Committee. On August 10, all units went to the Communist Youth League Committee to get their badges and labels (each person is limited to 4).

Verb (abbreviation of verb) I-word duration

The seventh day of the seventh lunar month

Location of intransitive verbs

Dongming county wanfu park

Seven. activity

1, the one-day event will hold a grand opening ceremony, and county leaders will be invited to give speeches and perform cultural programs, interesting interactive games and lucky lucky draw.

2. There is a beauty area and a handsome boy area at the event site, and a blind date information card is hung, which is convenient for applicants to choose their favorite partner in a targeted manner.

3. The procedure of blind date is to browse the information gallery first, paste your contact information in the blank contact place of the information or ask the organizing Committee for the detailed information of your favorite object, and you can voluntarily paste your recent photo at the event site.

Eight, specific requirements

1. Improve institutions and strengthen leadership. Set up the organizing Committee of the county Qixi blind date meeting, with an office under the organizing Committee, which is located in the Youth League Committee; Grass-roots units should also set up corresponding working institutions and clarify the person in charge; Trade unions, Communist Youth League committees and women's federations should cooperate closely, be responsible for the division of labor and pay close attention to * * *.

2. Carefully organized and strictly controlled. Grass-roots units should conscientiously perform the duties of the first responsible person, standardize operations, strictly examine and check, and ensure the fairness, impartiality, seriousness and standardization of activities.

3. Broaden channels and strengthen publicity. Through Weibo, WeChat and other new media, television, internet, conferences, slogans, billboards and other forms of publicity, focusing on the theme, purpose, significance, participation methods, activity content and so on. , enhance the enthusiasm and initiative of employees to participate, create a huge momentum, create a good atmosphere, and ensure the success of the fourth Qixi blind date conference.

4. The right to interpret this activity belongs to the organizing committee.

Tanabata Valentine's Day Theme Activity Plan III. Theme: "Golden Autumn Marketing"

The theme of this activity is "Welcome the Chinese Valentine's Day", which aims to express our sincere desire to share the fruits of hard work and create a better future with high school and mass customers, and to spread our business philosophy of customer-centered personal banking and striving to achieve "win-win" between banks and customers. On this basis, banks can refine the main "selling points" of activities into sub-topics according to the characteristics of their own activities.

20XX year x month x day -x month x day.

Activity content:

(A) "Happy Delivery Marketing Product" promotional gifts.

In order to encourage cardholders to spend by credit card and make paperless payment, promote the rapid growth of various business volumes of bank cards and self-service devices, maintain and enhance the competitive advantage of Express Huitong business, and promote the sustained and rapid development of remittance business, the following preferential promotions and gift-giving activities are specially carried out:

1, "Qixi marketing, self-help gift delivery"

(1) During the activity, customers who pay twice on the self-service equipment in the province with our savings card can exchange the payment voucher and deposit and withdrawal voucher for a gift worth 200 yuan at their local business outlets. First come, first served, until it is delivered. The voucher must be the payment voucher of the same savings card. After the gift exchange, we will take back the payment voucher.

(2) Customers who sign the payment agreement during the activity can get a gift worth 200 yuan. Send it after signing the contract, one for each household, first come, first served, until it is delivered.

The event gifts are purchased by the bank itself.

2, "Tanabata marketing, many gifts.

(1) During the activity period, the annual fee of the current year will be exempted.

(2) If the credit card consumption reaches a certain standard, you can use the POS documents and bank cards of consumer transactions to collect the gifts of the corresponding standard at the designated place of the local CCB until the consumption is finished.

Spend more than 1000 yuan (inclusive) and give gifts with a value of 100 yuan;

Spending more than 5,000 yuan (inclusive) by credit card, giving away the value of 150 yuan gift;

Credit card spending 10000 yuan (inclusive) or more, giving gifts of 200 yuan value;

Spend more than 20,000 yuan (inclusive) by swiping the card, and give gifts worth 300 yuan;

Gifts should fully cater to customers' psychology of holiday leisure shopping. Suggestions for spending less than 5,000 yuan by credit card include zoo tickets, park tickets, and fast food restaurant packages with elegant dining environment around shopping malls. These are all set by the bank itself.

Banks should actively screen 3-4 special merchants with large consumption transactions, such as large shopping malls, high-end hotels and restaurants, according to local actual conditions, and take the form of on-site gifts to customers whose consumption reaches the standard that day to enhance the sensational effect of the event.

3. "Tanabata Marketing, Express Huitong Preferential Broadcast"

During the activity, the remittance fee for express Huitong was reduced by 20%.

(2) "Tanabata Marketing, Happy Products Delivery" outlets, silver-haired products display and quality service activities.

Take the business outlets as the unit to carry out the "Golden Autumn Marketing, Happy Products Delivery" quality service and personal silver product display activities. These activities mainly include:

1. Business outlets uniformly hang publicity banners, and post and place marketing activity posters and activity leaflets distributed by provincial branches (recently distributed) to attract customers' attention with novel and rich visual appeal.

2. Tellers in outlets wear work badges uniformly, which increases the affinity of employees and highlights the warm and cordial service image of our employees.

3. During the activity, each outlet should set up a special publicity desk and be equipped with a storage guide, strengthen dynamic publicity, guide customers to use the self-service channel provided by the Bank to handle ordinary deposit and withdrawal business, and actively do related exchange work.

4. Actively carry out high-quality service of outlets, improve the service quality of counters of express Huitong and other businesses, strengthen the communication between counter personnel and customers, and effectively enhance the service image of outlets.

5. Do a good job in providing customers with green channel services, provide preferential services to customers in strict accordance with relevant requirements, and create a good holiday service environment for customers.

6. During the activity, banks will send holiday cards made by provincial branches to customers by letter or manual delivery, and prepare a certain number of gifts at the same time. Gift bags are uniformly produced and distributed by provincial branches, and gifts are provided by banks.

7. Cooperate with high-end cooperative institutions in local catering, entertainment and other industries to provide preferential treatment for customers holding my card during the event; Joint airports, stations and other transportation departments provide VIP services to customers.

8. During Tanabata, customers go out more, and banks should ensure the normal operation of wealth management centers, wealth management counters and customer-specific windows; At the same time, organize business outlets, personal loan centers and other operating institutions to effectively implement customer green channel services and various preferential services to create a good holiday service environment for customers; In addition, we should cooperate closely and strictly implement the standard of "roaming service" to ensure that V customers of the head office can get special services all over the country and honor brand promise. This is the music owner.

China Valentine's Day (August 2nd) is one of the important national traditional festivals in China. In order to protect and inherit this intangible cultural heritage, give full play to the carrier role of traditional festivals in promoting the excellent culture of the Chinese nation and strengthening the ideological and moral construction of citizens, educate and guide the people to establish a correct concept of marriage and love, and promote family harmony and social harmony, the branch decided to launch "Our Festival" in August. Love on Qixi "theme activities, the specific implementation plan is as follows:

I. Guiding ideology

Deepen the theme activities of "Our Festival" and carry out the theme activities of "Our Festival Qixi" around the construction of the socialist core value system. Through a series of colorful activities, it highlights the cultural connotations such as love loyalty and family happiness on Tanabata, guides people to recognize, respect, inherit and carry forward traditions, promotes the healthy growth of modern family concepts, and forms the spiritual strength of striving for progress and the spiritual bond of unity and harmony in the whole society.

Second, the theme of the event

With the theme of "faithful love and happy family", we will guide people to pursue a better life of faithful love and happy family.

III. Contents of activities

1, to carry out "tanabata love". China Classic Reading "activity. The sub-bureau organizes the collection or recitation of love poems and advocates the concept of loyal love; Various departments organize Chinese classic reading activities such as reciting classic love poems and telling beautiful love stories, guide people to feel the charm of traditional culture, and strive to convey positive life pursuit, noble emotional realm and healthy life interest to cadres and the masses. 2. Carry out various cultural activities of "Tanabata Love". The sub-bureau will organize a bonfire love song party, carry forward the traditional Chinese civilization of loyalty and love, create an atmosphere of family happiness and social harmony, and push the theme activity of "Our Festival Love on Tanabata" to a climax.

Four. Activities require

1, highly valued and carefully organized. "Our Festival Qixi" is an important part of the theme activity of "Our Festival" initiated by the Civilization Office of the Sub-bureau, and it is also an important carrier of mass spiritual civilization creation activities. All departments should combine the ongoing activities of our bureau to create civilized units, strengthen leadership, carefully organize, and achieve extensive participation, diverse forms, and rich and profound. All departments should carefully organize activities to deepen the reading of Chinese classics during the festival.

2. Highlight the theme and take various forms. We should focus on cultivating people's noble sentiments, highlight the themes of love loyalty, family happiness and social harmony, pay attention to the content, form and carrier of innovative activities, closely integrate Chinese traditional culture with modern civilization, lead civilized fashion, cultivate noble sentiments and enhance civilized accomplishment.

3. Strengthen publicity and create an atmosphere. It is necessary to intensify publicity, give full play to the role of various media, widely publicize the "Chinese Valentine's Day Our Holiday Love" activities carried out by various units and departments, report the experiences of cadres and the masses in time, and create a strong holiday atmosphere.

Qixi Valentine's Day Theme Activity Scheme 5 I. Theme of Qixi Valentine's Day ktv Activity

Valentine's Day ktv brand-new fashion theme party activities

Love shock wave looking for the goddess in your heart

Second, Valentine's Day ktv activity time

Xxx August x to August x

Third, the purpose of the Valentine's Day ktv activities on Tanabata

1, through this activity, improve the brand appeal of ktv in xx catering and entertainment market;

2. The average daily turnover increased by 80%.

(After the activity, the Finance Department will report the activity results to the General Manager. )

Fourth, the creativity of ktv activities on Valentine's Day on Tanabata

This activity draws lessons from the effective promotion methods in Beijing, Shanghai, Shenzhen, Hangzhou, bars and other places, and combines the experience of local entertainment places to plan and integrate the consumption psychology of fashionable urban men and women who like to find passion and fresh excitement. The activity adopts the way of making friends on a large scale, and encourages guests who come to ktv to try to talk with "strangers". By carefully and strictly controlling the procedure of making friends, I believe that we can definitely create a cheerful and fresh lifestyle of clubbing (see item 6 of the planning case for specific control methods, the first wave of love shock).

Verb (abbreviation of verb) ktv activities on Valentine's Day on Qixi.

1. Integrate the customer resources of all departments of the company, and uniformly release the event information to the guests in the form of short messages;

2. Publish the activity information, content and activity mode to the guests who recently visited the company through outdoor advertisements, dj station (a ktv dj can be invited), led display screen and private room computer;

3. Carefully arrange the venue and strive to create a romantic and beautiful holiday atmosphere;

4. This activity takes the lobby on the first floor of ktv as the activity center, supplemented by private rooms;

5. All female guests who visit ktv on June 5438+06 can get a rose in the bar.

6. When you come to the store and open a private room, you will get two chocolates.

Sixth, the content of ktv activities on Valentine's Day on Qixi

Love hits the first wave: "find the goddess in your heart" (to be considered emphatically)

1. campaign slogan: resolutely talk to strangers;

(2) The store designs its own dating cards, male (green) and female (pink); The contents of the appointment card include: name (nickname), age, hobbies, work, and requirements for him/her;

(3) After the guest finishes the table/room, he will give the guest a friend card to fill in;

4. The guest can observe and then entrust the waiter to send the friend card to his favorite;

⑤ If both parties are interested, they can communicate with each other through waiters and start dating;

The second wave of love shock: "Show off yourself, hot mm call order" (this plan includes hall and private room). Our store will arrange special personnel to observe the female guests present that night. If you find a beautiful young girl, you can inform your subordinates to invite her to perform a simple performance at a specific time (the host and performance time will be arranged separately). After the performance, you can get a special cocktail card from our store, and you can get a designated cocktail in the cocktail bar with the wine card (the selection of this activity is made by our store)