Introduction to Customer Service in Gree Electric

When it comes to Gree Electric, many people will think of Gree air conditioners and their advertising slogans, such as "Good air conditioners are made by Gree" and "Buy quality and choose Gree". Although these slogans are simple, they have not weakened Gree Air Conditioning's leading position in the domestic appliance market. I think consumers like to use their home appliances, not only because their products are of good quality, but also because they will value their after-sales service and customer service. Let Tutu introduce the good customer service in Gree Electric, and finally win this business opportunity.

Gree Electric Co., Ltd. was established in 199 1, which is the largest specialized air-conditioning enterprise in the world, integrating R&D, production, sales and service. In 2008, it achieved sales revenue of 42.032 billion yuan, net profit of1967 million yuan, annual turnover of 20 10 of 60.807 billion yuan and profit of 4.277. For nine years in a row, he was selected as "Top 0 Listed Companies in China 100" by Fortune magazine. Gree Electric Gree brand air conditioner is the only "world famous brand" product in China air conditioner industry, and its business covers more than 0/00 countries and regions in the world. Since 1995, Gree air-conditioning has been ranked first in the air-conditioning industry in China with the production, sales and market share of 14. Since 2005, the production and sales of household air conditioners have ranked first in the world for five consecutive years; In 2008, Gree had more than 88 million users worldwide.

In 2005, Gree Air Conditioning focused on service innovation. In 2006, in order to further improve the management quality of the service system, Gree Air Conditioning Headquarters decided to take Shandong Gree Branch as the pilot of operating SMS customer service platform, and Yimei Softcom, as a leading mobile commerce enterprise, became its sole partner. At present, the project has been implemented by Jinan Yiman Technology Co., Ltd., an excellent partner of Yimei Softcom. ? As the leader of domestic air-conditioning market, Gree Air-Conditioning has won many honors such as "China Famous Trademark", "China Famous Brand Product" and "National Inspection-Free Product", and has been selected as one of the "Top 50 Listed Companies with the Most Development Potential in China" for six consecutive years.

Since 2005, Gree Air Conditioning has shifted its focus to after-sales service, taking the lead in launching the policy of "6-year free maintenance of the whole machine" in the industry. The operation of Shandong SMS customer service platform has connected more than 400 dealers and maintenance points in the province with SMS platform, forming an all-round and three-dimensional after-sales service network. According to the relevant person in charge, Shandong Gree chose Yimei Softcom's products this time, which was attracted by Yimei Softcom's stable supply channels, special after-sales service and perfect operation qualification. The construction of short message network platform will quickly improve its customer service quality, improve the response speed and reduce the cost of information transmission. He said that after the pilot is successful, it will be promoted throughout Gree Group. It is reported that the use of this SMS customer service platform is very simple. The staff of Gree Service Department can instantly edit all kinds of information such as user requirements, agreed maintenance time, and regular maintenance tips. , and realize batch-level SMS sending. The mobile phone users of Gree Air Conditioning can also contact and communicate with the customer service of the manufacturer through this SMS platform, which undoubtedly provides strong technical support for the information collection and feedback of offline users.

It is particularly worth mentioning that the completed SMS platform can be compatible with mobile, Unicom and PHS users at the same time, covering more than 400 million mobile phone users, so that information can be truly moved with you. ? At present, more than 300 distribution points in Gree have implemented the project, and all of them will be installed and debugged in mid-March. Shandong Gree plans to divide more than 400 outlets into 13 regions, and Jinan Yiman Technology will directly send people to each region for operation guidance. In April, Shandong Gree will launch the SMS customer service platform simultaneously in the whole province. In order to ensure the overall normal operation of the platform, Jinan Yiman Technology will also set up a service center in areas where outlets are concentrated. ? Gree air conditioning is another well-known domestic enterprise that realizes SMS customer service after HP. In 2006, Shandong Gree air-conditioning users will personally experience the high-quality SMS customer service provided by Yimei Softcom.

In this way, Gree Electric not only pays attention to the development of technology, but also pursues the quality of products. At the same time, they also pay attention to customer service and complete their after-sales service and customer service. In addition to providing consumers with high-quality products, we will also satisfy consumers with the most sincere and enthusiastic service attitude, so that consumers can afford it and use it comfortably. This is the purpose of Gree Electric's customer service, and it is also the concept that they should focus on in their service-"people-oriented".