What do you think of the recent Taobao Alliance's request for taobao guest to recruit new users?

Taobao may have a big move and need to expand the number of users in a short time, otherwise it is a poor strategy to increase the number of users by pulling new ones.

The official name of this new "rule" is taobao guest Competency Test. The first test question is wrong. The test of taobao guest should be the promotion of transformation ability. If the difficulty is to be improved, the new users who place orders with taobao guest link will be assessed, not the newly registered users of mobile APP.

"Racine" is not taobao guest's business scope, which should be what Taobao APP should do.

What's even more outrageous is that if Racine fails, taobao guest's senior commission qualification will be cancelled, which will lose two parts of taobao guest's main force: taobao guest, unable to Racine (or not wanting to cheat), and has not received the text message of the new assessment notice in February (there will be a large part).

Pulling new products may not bring much traffic and turnover to Taobao. After all, they are repeat customers and middle-aged and elderly people (how many people don't use mobile phones to go to Taobao now? ), but lost the senior qualification, will lose a lot of hard promotion in taobao guest.

There is a rule that makes me feel incredible: if you meet the standard, you will enjoy a high commission in March; If not up to standard, cancel the qualification of high support throughout the year; This is that punishment is greater than reward, which makes me wonder what kind of purpose is behind Taobao, which is really chilling.