What is the art of attracting investment?

Investment promotion words refer to the communication words of sales transactions, and the skills of investment promotion are as follows:

1, indecisive.

Usually this kind of customer will not make up his mind to buy immediately; Often manifested as anxiety, anxiety, fear of their own rashness and mistakes, I hope someone will be a staff officer.

Coping skills: When receiving such customers, salespeople should not directly sell the products that customers need immediately, but "sneak around", first introduce relevant products or services realistically, and let customers compare themselves before choosing products.

2, like to be picky.

This kind of shopping has always been cautious and worried about being cheated, so it will put forward some questions and details that are beyond the normal thinking of others, so as to eliminate inner worries and satisfy one's guilt. And take a tough attitude towards shopping guides.

Coping skills: First, accept customers' bad feelings, allow customers to vent their dissatisfaction, and listen carefully to customers' "nitpicking" to make customers feel that you are respecting them.

Empathy, from the customer's point of view to understand the reasons why customers are picky, so that customers feel that you are already on the same channel with him. Avoid blaming customers and learn to apologize when appropriate. Finally, it puts forward solutions to solve customer problems and meet customer needs.

3. Arrogant and rude.

Such customers are often humble and seemingly "tall", but they are not necessarily. He just likes to be flattered, praised and complimented.

Coping skills: forget yourself for a while, and don't take yourself too seriously at this time. Don't conflict with customers in communication. You know, if you win, the communication will be terminated. If you lose, maybe the customer will surprise you! Therefore, let him feel that you are really pushing him, and his self-esteem can be satisfied. At this time, the transaction is possible.

4. Complain and complain.

This type of customers are full of complaints when they encounter a little dissatisfaction, complaining endlessly and being very stubborn.

Coping skills: Never avoid such customers, because customers are enjoying the pleasure of "venting process" at this time. If you try to stop the customer from expressing his feelings, you will make him angry and the situation will be worse.

So smart shopping guides usually choose silence to let customers know that you are listening to him. When he is venting, you should keep nodding your head, "echo" the customer appropriately from time to time, and keep eye contact. Don't feel wronged. It's really not worthwhile to get angry every time.