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What is a mobile store and what role can it play?

Mobile store is a 3G-oriented e-commerce platform, which interacts with consumers through mobile phones and other terminal devices, develops mobile marketing activities and develops into mobile transactions and payments.

Mobile phone users can visit mobile stores through SMS, MMS, WAP and IVR, browse enterprise information, order products and services, and communicate with enterprises more timely and conveniently; Enterprises can provide users with product videos, image advertisements, live events and other services through mobile stores.

Features of mobile stores:

Mobile stores can ensure data security and information confirmation mechanism without installation, learning and training of multiple access systems and data encryption design, and mobile stores can ensure information transmission.

Smart businesses in catering, travel agencies, hotels, department stores and other fields have used mobile phone network platforms to obtain business opportunities. Mobile shops also bring real convenience to tourists. Mobile phone users can choose services anytime and anywhere as long as they log in to the merchant's mobile store. These mobile store applications have enlivened the local tourism economy. Cai Qiao, deputy director of Haikou Tourism Bureau, believes that it is very important for Hainan, the largest tourist island in China, to seize the development opportunities brought by 3G.

It is understood that the mobile store is the first mobile store platform developed by UFIDA Mobile Commerce Company in China. UFIDA is making full use of rich applications such as real-name Wangpu, membership management, online booking and transaction payment. Mobile stores have become the new engine of active tourism economy.

Merchants can display their latest products and release preferential information by setting up a mobile store on the real-name Wangpu. UFIDA provides electronic coupons and MMS magazines for consumers to download, and mobile stores interact with consumers. Consumers can visit the whole e-commerce and mobile store anytime and anywhere, and UFIDA can compare goods and prices and easily get the benefits of mobile stores.